Bright Sighted is an Award-Winning Network of Podcasts Showcasing Stories of Human Perseverance. Founded by Journalists in 2018.



PR Strategies to Get your Podcast on the News (REPLAY)


Lexie Smith



Bright Sighted Podcasting


Christine O'Donnell

Assistant Producer


Lexie Smith, PR Expert and Founder of The PR Bar – a coaching service which specializes in helping motivated entrepreneurs exponentially expand their impact, influence, and revenue through PR.

What We Learned:
1:51 Introduction to PR expert Lexie Smith
2:44 Thoughts on podcasting as a PR tool
7:27 How to pitch yourself to the media so people will want to report on you
11:33 The power of relationships to get PR
13:06 Overcome the intimidation of pitching with this mindset shift
16:29 The pitching process timeline: research, building the relationship, and sending your offer.
17:48 The PROS and CONS of working with a PR agency verus doing it yourself
22:47 FREE PR resources people should know about
24:47 Let’s discuss the value of show notes and why you need to repurpose your content
32:20 What to do after you get Press
35:41 The two types of PR
36:16 Get to know what Lexie does as a PR Coach: her program, DIY PR tips, and more

FREE PR Tools: 

Lexie’s Website:

Christine’s Website: 

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